MG's sister brand IM is targeting Tesla and BYD with its new IM L6 electric saloon car, which boasts up to 500 miles of range from its solid state battery
in Geneva, MG will launch IM Motors as its upmarket arm in Europe in 2025 as it looks to continue its dominance.IM stands for ‘Intelligent Mobility’ and was founded by MG’s parent Chinese company SAIC in 2020, alongside e-commerce giant Alibaba and R&D specialists Zhangjiang Hi-Tech.
The IM L7 was launched in 2021 as its first production car – a large electric saloon to rival the. In 2023 its Chinese range expanded to include the LS7 mid-size SUV and LS6 coupe-SUV. IM focuses purely on electric models too.Next up in the pipeline is the new IM L6, which will make its global debut at the Geneva Motor Show on 26 February 2024, alongside the new MG3 Hybrid supermini to show the two bookends of this firm..
MG’s upmarket arm says it will ‘operate in the premium sector with a clear focus on executive saloons and SUVs’. It will join a growing number of Chinese car firms looking to exert their dominance in Europe.
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