'After yesterday's results, the delegate math has become virtually impossible — and a viable path to the nomination no longer exists.'
Matias J. Ocner/Miami Herald/Tribune News Service via Getty Images
But Bloomberg said Wednesday that it had become evident Biden is the candidate to unite behind with the best chance at defeating Mr. Trump in November. He ended up spending a stunning $570 million on total advertising over the course of his candidacy, amounting to $18 million per delegate he ultimately won.
From the start, Bloomberg bucked the political norms of presidential campaigning. Opting to skip the first four early voting states entirely, Bloomberg flooded television, radio and digital markets nationwide and in the Super Tuesday states, outspending every other candidate in the field, to the tune of tens of millions of dollars in some states.
Following the results in Iowa and New Hampshire, which showed Sanders in a strong position, the Bloomberg campaign saw an opportunity to capitalize on moderate candidates splitting the rest of the field, calling on others to drop out and rally behind him as the only viable alternative to Sanders. A campaign memo suggested the race for the nomination was between two candidates, Bloomberg and Sanders, and also warned that if Sanders were the nominee, he would eventually lose to Mr.
A constant target of Mr. Trump, Bloomberg made his intentions clear from at every speech that his focus was beating Mr. Trump in the general election.
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