A potato-chip company in Spain is experiencing a surge in demand for its canned chips after they appeared in the Oscar-winning Korean film 'Parasite'
ARTEIXO, Spain - Cesar Bonilla is still baffled by a surge in demand for the canned potato chips made by his company in northwestern Spain after they appeared in award-winning Korean film “Parasite”.
“I’d say to him a thousand thanks and I have tears in my eyes when I think about it,” Bonilla told Reuters while watching a clip from the dark comedy in which the scheming Kim family feasts on food and drink at the house of their rich employers. Parasite also snapped up awards for the Best Director, Best Original Screenplay and Best International Feature after last year becoming the first South Korean film to win the Palme d’Or in Cannes.
“Now that we are selling a lot with all this impact, we hired people because otherwise we can’t cope,” Bonilla said.
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