Valentine's Day is going to the dogs. (And cats.)
People are expected to spend $1.7 billion on their furry Valentines this year, according to the National Retail Federation, up 17% from what these animal lovers were dropping in 2010.
“The definition of how you celebrate on Valentine’s Day has broadened a lot; people are buying something for their significant others, but then they are also picking up things for their co-workers and buying items for their pets,” Katherine Cullen, the NRF director of industry and consumer insights, told MarketWatch. “My sister-in-law has a dog, and that dog gets so many gifts for things like this.
In other news I’ve just bought my dog a Valentine’s Day gift . I need help 😂😂😂😂😂 pic.twitter.com/Nc2k4nz38r — EJ 👸🏼 February 13, 2020 “We’ve always heard of puppy love, but pets are definitely seeing a larger share of Valentine’s Day spending,” Prosper Insights executive vice president of strategy Phil Rist said in a statement. “Husbands and wives don’t need to be worried if their spouses are buying a Valentine’s Day gift for someone else — most likely it’s greeting cards for their children’s class at school, flowers for a family member or maybe a treat for the family dog.
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