Are Uggs really back in style? I visited one of the brand's retail stores and saw why the beloved early 2000s shoes are making a comeback — see inside.
This resurgence begs the question: are Uggs really back? With that in mind, I decided to visit an Ugg store in New York City to see if the brand really is thriving once again.Ann Matica/Insider
Walking through the World Trade Center's doors, I was immediately greeted by the hustle and bustle of enthusiastic shoppers.It took me about 15 minutes to find the Ugg store tucked in the corner of a balcony level.The sleek 3,482 square-foot Ugg store first opened in 2017, almost 40 years after the company was originally launched.A sign encouraging customers to join the Ugg rewards program to receive shipping perks, store bonuses, and a $20 coupon was set up by the entrance.