The Apprentice host had criticised the accountancy giant's new flexible work policy.
Another PwC associate, Omair Qureshi, criticised Lord Sugar on LinkedIn, saying he was "not just old fashioned but also an 80's era leader".PwC said it had decided to extend its summer working hours policy after a successful pilot in July and August last year.
A spokesperson told the BBC staff were "vocal about the merits", and that the policy was built "on two-way flexibility and trust".. But many companies have continued to offer flexible or hybrid working to their staff. A shortage of talent has also seen firms trying to compete with each other for workers by offering better pay or perks.Supporters say employees save time and money and get a better work-life balance. Employers also save on office space and costs. But some argue workers are less productive when unsupervised., and left notes on empty desks saying "I look forward to seeing you in the office very soon".
"You're really seeing a difference between hardliners of a particular generational disposition like Alan Sugar, who genuinely believe that if you're not in the office you're not working, and soft-liners like PwC and their chairman Kevin Ellis, who recognise that how you work productively is a lot more complicated than turning up to a fixed place.""Hybrid is proving very complicated as a leadership and a management challenge," she said.
"I would say that Alan Sugar and indeed Jacob Rees-Mogg, given his recent comments, are the least likely to solve that problem, which is: how do you get people working productively post-pandemic, in very new ways."
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