Reddit will soon monetize its data used by AI models.
and will instead require parties “to enter into a separate agreement with Reddit.” Reddit has yet to detail how much it plans to charge companies using its data commercially.
Reddit hasn’t gone into finer detail on how API changes will directly affect third-party Reddit clients like Apollo, Rif, and Relay. It does mention in the Data API terms that it can enforce limits on how many API requests are made — which could be pretty high for clients since they need to use OAuth tokens for Reddit user authentication. Apollo’s sole developer, Christian Selig,how “enforcing rate limits” will affect apps like his.
These API changes come as Reddit plans an initial public offering for later this year. Much of the company’s monetization comes in the form of advertising and digital goods. But as more AI platforms emerge, Reddit wants to build on the value of its user-generated content. “The Reddit corpus of data is really valuable,” Reddit CEO Steve Huffman states in. “We don’t need to give all of that value to some of the largest companies in the world for free.
The new Reddit terms will go into effect “following a 60-day notice period” after developers and third parties receive an official email notification. Reddit will also be releasing new in-house moderator tools that work with its official iOS and Android apps.
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