Roborock is building a customer-first brand of robot vacuums

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Roborock is building a customer-first brand of robot vacuums
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How Roborock is pushing boundaries and building a customer-first brand of robot vacuums roborockglobal ad

An icon in the shape of a person's head and shoulders. It often indicates a user profile.Amidst a growing desire for convenience and efficiency around the home, consumers are turning to technology to provide the best solutions.

But this has not always been the case — which is why one entrepreneur has dedicated the past eight years to pushing the boundaries of robotic technology to produce some of the most efficient and advanced cleaners on the market."I never intended to create a robot of my own," Richard Chang, Roborock founder and CEO, said. Roborock founder and CEO Richard Chang

Help came from fellow tech entrepreneur Lei Jun, cofounder and chairman of the Chinese consumer electronics giant Xiaomi. As an early investor, Lei provided the funds and support Chang needed to make his idea a reality."He invested in us when we desperately needed funds," Chang said."Because of his support, we were able to attract many outstanding talents and high-quality supply chain resources, which was instrumental to our brand-building efforts.

Since then, Roborock has produced a steady stream of models that have continued to set the standard in robot vacuum technology, culminating in the Roborock S7 MaxV Ultra, which was featured on Time magazine's Best Inventions of 2022.

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