'Don't be afraid to present yourself, and I truly feel like you can sell anything. You're selling an experience, and I just feel like there's space for everyone.”
Fifteen years later, their daughter would start her own business and launch her first collection, Sweats By Sam, during the COVID-19 pandemic. She designed, detailed, and packaged each piece from the loungewear line in the comfort of her home. She recalls long, tedious days of dyeing.
Though she went in a different direction for her thesis, Harper transformed the concept into her second collection, Aura. With the guidance offounder Christina Lonsdale, she researched and crafted a quiz that could identify a customer’s aura and customize the item they could purchase. She shared that the concept took two whole years to develop.
“I wanted something to be more interactive, and I felt like we're heading in a more meaningful direction post-pandemic. I wanted it to actually work and have meaning, so I just kept sending it to my mom, and I was like, ‘try to see if you can get a different color.’”
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