The super PAC supporting Sen. Tim Scott, R-S.C., for the 2024 Republican presidential nomination announced Monday that it's canceling a fall TV ad campaign it had reserved, telling donors that 'we aren't going to waste our money.'
The super PAC supporting Sen. Tim Scott, R-S.C., for the 2024 Republican presidential nomination announced Monday that it's canceling a fall TV ad campaign it had reserved, telling donors that "we aren't going to waste our money."
Trust in the Mission PAC, or "TIM PAC," announced in July that it had reserved $40 million in ad buys for the fall ahead of the Iowa caucuses. NBC News reported Monday that the PAC had $27.3 million in advertising booked. "We are doing what would be obvious in the business world but will mystify politicos — we aren't going to waste our money when the electorate isn't focused or ready for a Trump alternative," Collins said. "We have done the research. We have studied the focus groups. We have been following Tim on the trail. This electorate is locked up and money spent on mass media isn't going to change minds until we get a lot closer to voting.
TIMPAC said it remains solidly behind Scott, with Politico reporting that some of the PAC's winter TV ad buy will remain the closer it gets to the Iowa caucuses, scheduled for Jan. 15. Scott is polling at 5.5% in Iowa, according to FiveThirtyEight.com, good for fifth but behind even former South Carolina Gov. Nikki Haley .
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Tim Scott super PAC cancels its planned fall ad buyDasha Burns is a correspondent for NBC News.
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