A pediatricians' group is warning powdered drink mixes known as “toddler milks” are unregulated, unnecessary and nutritionally incomplete
Powdered drink mixes that are widely promoted as “toddler milks” for older babies and children up to age 3 are unregulated, unnecessary and “nutritionally incomplete,” the American Academy of Pediatrics warned Friday. The drinks, which are touted to parents on TikTok, in television ads and on other sites, often contain added sugar and salt. The manufacturers make unproven claims that the drinks boost kids’ brains or immune systems, said Dr.
Toddler milks are widely advertised, and sales have soared in recent years, from $39 million in 2006 to $92 million in 2015, according to a 2020 study. Fleming-Milici said companies promote these products in a way that may lead parents to believe the drinks are nutritionally necessary. 'They look a lot like infant formula,” she said. “Parents really trust the formula they use for their children.
Toddler milks are labeled explicitly for children older than 12 months and “can contribute to nutritional intake and potentially fill nutrition gaps,” according to the Infant Nutrition Council of America. The trade group's members are top manufacturers of formula and toddler drinks, including Abbott Nutrition, Perrigo Nutrition and Reckitt.
Families and health care providers should be better educated on toddler milks, which “have no specific role in routine care of healthy children,' the AAP said. The group also wants requirements to ensure the products are not linked to regulated infant formula or sold next to formula. A health group petitioned the FDA in 2020 to regulate toddler milks, but the agency is still reviewing the request.
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