Chippendales has hired a lobby shop for the first time to help it tap into a potential new round of federal pandemic aid
Chippendales, the famed male dancer troupe, has turned to K Street to help it tap into a potential new round of federal pandemic aid. The iconic franchise, known for commanding the attention of bachelorette parties lined across theof white-shoe law and lobbying firm Greenberg Traurig to lobby on a pandemic-era program designed to help concert halls, movie theaters and others in the live events industry, according to a disclosure filed this week.
As the world shut down in the spring of 2020, the closures hit the live events industry especially hard, and the Chippendales, like any other business, had to adapt to the new normal after canceling its “Get Naughty” Tour and Vegas performances. Chippendales dancer Miguel Rivera performs at a virtual Zoom party from his home, June 19, 2020, in Las Vegas. Rivera was one of a few Chippendales dancers doing virtual shows while the live show is shut down due to the coronavirus. | John Locher/AP Photo
The House passed a bill containing new Covid relief earlier this month before leaving for its Easter recess. But it faces steeper odds in the Senate, where the package would need support from 10 Republicans who have, thus far,The Chippendales join a number of groups lobbying for access to the program, joiningwho have argued they were wrongly deemed ineligible for the funds.
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