The ‘Flamin’ Hot’ story is one of perseverance, not just a snack food

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The ‘Flamin’ Hot’ story is one of perseverance, not just a snack food
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Richard Montañez was a former gang member before becoming a janitor for Texas-based Frito-Lay. It was there that he leaned on his Mexican heritage to set the snack world on fire and ultimately became a vice president at the company. | via texasstandard

Courtesy of Searchlight Pictures. © 2023 20th Century Studios All Rights Reserved.Annie, I have to ask you, if you had ever heard this story before, what got you interested in this film?You know, I had heard it in passing, but not like this. I did not hear the depth of this story. So, you know, once I read it, I was like, “oh, my God, I have to be a part of this project.” Judy is my mom, is my tía, is me. So I’m so grateful that Eva gave me a chance.

I heard, Annie, that you had some acting inspiration once upon a time, and it was Barbra Streisand and someone else.Bette Midler. That is so interesting. I wouldn’t have guessed Barbra Streisand and Bette Midler. What was it that impressed you about them?You know, I mean, so I’m raised sixth generation, and I was raised a lot on musical theater. My mom always wanted to be an actress. She went to Hollywood High.

Eva, before I return to you, I’ve got to ask Jesse and Annie – pretend she’s not there, OK? What was it like working with Eva Longoria? I hear she’s a taskmaster. Is that true? Oh, she is bossy. She’s a visionary. She had a very specific vision for this movie. And her pitch proved that she was the right person for the job.

You know, Hollywood defines what heroes look like, and they never look like Richard. So that, you know, really was my vision for the film. Like how do I want to make people feel and how do I want our community to feel? Everything else just fell into place. I have to ask you about this, because this is something that a lot of folks have been talking about ever since they heard that you were working on this movie, Eva. There that came out shortly after you signed on to this venture. And it claimed that that Richard Montañez was not the person behind Flamin’ Hot Cheetos. And it’s still being talked about now. I think Frito-Lay says they value the work of Richard Montañez, but that he didn’t invent Flamin’ Hot Cheetos.

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