This is the origin story of Spirit Halloween — and what the store's success says about the economy and future of retail.
Yasin Ozturk/Anadolu Agency via Getty Images; Ben Hasty/MediaNews Group/Reading Eagle via Getty Images; John Tlumacki/The Boston Globe via Getty Images; Amanda Edwards/Getty Images; Photo Illustration by. Kaz Fantone
Yasin Ozturk/Anadolu Agency via Getty Images; Ben Hasty/MediaNews Group/Reading Eagle via Getty Images; John Tlumacki/The Boston Globe via Getty Images; Amanda Edwards/Getty Images; Photo Illustration by. Kaz Fantone Every fall, with the same regularity as birds flying south, Spirit Halloween materializes in locations across the country. The superstore sells all manner of trappings for spooky season, including costumes, props and décor. It boasts about 1,400 pop-ups nationwide, and often takes over temporary leases in malls where a big-box retailer struggled to stay open.
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