The Ice Cream, a popular small footprint electric vehicle in China, will be launched in Philippines very soon in three variants.
possibly without a badge and will be sold under Jetour, one of Chery’s many overseas brands, which has just just recently set up shop in the Philippines.
And delicious is the word. The latest variant in China is called the Joyous Peach. The Ice Cream is also an experiment in marketing, as the parent company allows the local distributors to market it in various ways as long as they stick to the “fun” and “dynamic young” image that the car was molded in.
The Ice Cream was launched in China last December 2021, and has gone through development refinements for the export market. Chery did not declare and actually export the vehicle until July 2022, but also did not stop grey market importers from bringing it into several countries with no after-sales support.
Under current policies, the Chery Ice Cream will find import duty exemptions which could drive the price down. Importations from China add on 30% import duties, but the Philippine Electric Vehicle Industry Development Act got a recent boost when President Marcos, Jr. signed an order to remove tariffs on imported battery-electric vehicles. This means 0% duties on completely built-up EVs. The same order reduces rates on parts, and components will be reduced.
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