TikTok is stepping up efforts to counter misinformation, incitement to violence and hate relating to the Israel-Hamas war on its online platform, it announced Sunday, days after the European Union (EU) warned social media companies they risked falling foul of the bloc’s content moderation laws.
As part of its measures, TikTok is launching a command center to coordinate the work of its “safety professionals” around the world, improving the software it uses to automatically detect and remove graphic and violent content, and hiring more Arabic and Hebrew speakers to moderate content.
As the conflict escalates — Israel has blocked the provision of electricity, food, fuel and water to Gaza, and has been signaling it is preparing for a ground invasion of the area — millions have turned to social media for updates, while misinformation has proliferated on these sites. One recent TikTok video, seen by more than 300,000 users and reviewed by CNN, promoted conspiracy theories about the origins of the Hamas attack, including false claims that it was orchestrated by the media.
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