Shoichiro Toyoda helped direct Toyota’s transformation into a global brand, especially in the U.S. market.
Shoichiro Toyoda, the son of Toyota's founder, has died at 97.Toyoda, the company's honorary chairman, died Tuesday of heart failure, according to a Toyota Motor statement.
Shoichiro Toyoda, the son of Toyota Motor Corp founder and father of current chief executive Akio Toyoda, died on Tuesday of heart failure, the company said. He was 97.Shoichiro was the father of Akio Toyoda, who recently announced he was stepping down asShoichiro was the eldest son of Kiichiro Toyoda, who founded Toyota in 1937.
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