Donning a pair of wired earbuds can be beautifully ahead of trend, exactly on trend, or delightfully anti-trend.
But it was this distinctive legibility—AirPods presented as something new, more or less in the shape of something familiar—that would eventually prove to be its greatest vector for evangelism once the slew of early adopters crossed into the realm of celebrities, professional athletes, and the street-style set. It quickly became impossible to look at a photograph of anyone wearing AirPods and not immediately recognize them as AirPods.
Still, Apple’s glossy slideshow succeeded overall in making viewers acutely aware of our era of AirPod dominance—as Apple’s
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