Warner Bros. Discovery is doing away with HBO Max.
Warner Bros. Discovery on Wednesday unveiled its new flagship streaming service called Max — which will combine programming from HBO Max and Discovery+.
“This is our time, this is our chance, everything is possible,” Zaslav said, explaining that streaming is central to the company’s success. “Max is the one to watch,” the CEO said, unveiling Max’s tagline, which he repeated several times before introducing JB Perrette, the president and CEO of streaming and games for the company.
The name of the company’s new flagship service, “Max,” was unveiled during a presentation on Wednesday.He noted that HBO’s premium shows like “Game of Thrones,” “Succession” and “Sex and the City,” would be prominently featured on Max.which brought properties like HBO, CNN, TNT, TLC, The Food Network and HGTV under one umbrella.
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