‘What Do We Do Now?’: SoundCloud Mulls ‘Different Strategy’ After Layoffs

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‘What Do We Do Now?’: SoundCloud Mulls ‘Different Strategy’ After Layoffs
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Here's how SoundCloud is exploring a 'different strategy' following layoffs.

, and then the cost reductions, we understand that’s a lot for people to live through. Change can be difficult.”

“There are tons of articles [about] ‘the independent sector is growing, the DIY sector is growing,'” Chan continued. “And we’re not growing as fast. This is going to necessitate us taking a different strategy.” Repost “There is the reality of competition and what others are doing,” Chan acknowledged. “Quite frankly there are other players where you get 100% [of their royalties] or the monthly or annual fee is so low or free that it just makes sense to go with someone else.

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