Most people want to support sustainable tourism, even though the concept remains fuzzy
are selected for commitment to incorporating innovative sustainability practices into their everyday operations, including supporting natural and cultural heritage, sourcing products locally, and giving back to the local community.to support the Masakhane Community Farm and Training Centre, which teaches food production and entrepreneurship to the local community.
“From our perspective, the best properties in the world are built with a mission to help protect people and the environment,” says O’Shannon Burns, National Geographic Expeditions’ sustainability director. “When travelers have the opportunity to directly support these efforts during their stay, they come away wanting to help even more—to preserve and protect the places they visit.
Storytelling can help by highlighting problems brought on by tourism and surfacing practices and technologies to mitigate negative impacts. “As storytellers, we at National Geographic believe it’s important to celebrate the beauty in the world—natural and cultural—so that people are keen to take the steps necessary to protect it,” says Knell.
In the coming months, National Geographic Travel will dig deeper into the topic of sustainable tourism and provide resources, practical tips, and destination advice for travelers who seek to explore the world in all its beauty—while leaving behind a lighter footprint.
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