BuzzFeed's stock has been tumbling for months, and it appears that Buzzy the Robot may not be enough to save it from Nasdaq doom.
's core problems, it doesn't seem to have helped, either. It's been the better part of a year since Peretti's January memo, and's "creative AI assistant," dubbed Buzzy the Robot, appears to still only be churning out AI-powered infinity quizzes, mostly in non-English languages.
for comment, a spokesperson reiterated that claim, saying readers spend an average of three times longer looking at AI-generated content compared to the old-fashioned human-generated stuff. AI-generated material rakes in roughly "three times" more traffic than its regular content, although they declined to share more specific metrics about the AI content's traffic.stock is dying on the vine.
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