'Men invested much more in a friend who would be able to enhance their status and help them attract mates, whereas women spent more money on building a friend who would provide emotional support,' writes FTMcAndrew
opportunities, and being a reliable ally during times of conflict. In a second study, 306 participants who were not college students rated their same-sex best friend on these same categories in an attempt to see if real-life friendships mirrored the aspirations for friends expressed in the first study.
When budgets were very generous, men and women did not differ much on how they allocated money, with everyone spreading the wealth around to get as much of the good stuff as possible. However, when budgets were limited, men invested much more in designing a friend who would be able to enhance their status and help them attract mates, whereas women spent more money on building a friend who would provide emotional support.
Consequently, men came to value other men who were physically intimidating and skillful hunters and warriors. Having men like this by your side as you went into battle could be very reassuring, especially if they thought of you as a close friend. This may help to explain the lingering popularity that so often accrues to male high school and college athletes.
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