The city's varied history and parallel creative and manufacturing sectors have made it a center for continuous transformation and reinvention for decades. And right now, that's happening to its fashion scene.
Mention Detroit to anyone, and the first thing on their mind probably won't be fashion — instead, they'll likely think of automobile factories and assembly lines, Motown legends or even abandoned buildings, a city on the brink of ruin. Whichever version of Detroit comes to mind, it's likely at least partly accurate: The city's varied history and parallel creative and manufacturing sectors have made it a center for continuous transformation and reinvention for decades.
In 2018, a year after purchasing a house in Detroit, Reese began to actively consider the city as a location for a new clothing line. "I realized I didn't have to be tethered to New York for all of my work — I could work from virtually anywhere," she recalls, noting that Detroit offered her the chance to focus on her product again. "I don't want to just be creating a textile and emailing it off to a factory and waiting for a sample to come back.
"It was a really exciting time in [Detroit] and things were changing so rapidly," she says. "I knew that Detroit was really becoming its own sort of brand, but I thought there was sort of a different perspective or narrative that maybe could be represented within that overall city narrative." Hicks started Michigan Fashion Week that very year, with a goal of not only furthering her own brand but also helping other local designers market their collections. Since then, the multi-day event has taken place annually.
The other most well-known brand to come out of Detroit, arguably, is Carhartt, famous for its hardy workwear and rugged, working-class appeal.
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