The Wall Street Journal plans to launch a commerce offering that will give users advice on which products and services to buy
, publisher Almar Latour said in an internal memo to staff.
“With informed reviews and well researched recommendations, we will help our audience make decisions on the purchases they are researching and offer shoppers a unique and unbiased perspective from a new, yet familiar voice,” said Mr. Latour, who is also the chief executive of Journal-parent Dow Jones.
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