Design vet, Nur Abbas, is tapped as Yeezy's head of design.
for more than the past five years. Most recently, he was the design director at Nike ACG. Prior to that, he held a design director role and was the lead designer for NikeLab Apparel starting in October 2016., where he was the senior menswear designer from March 2006 to October 2015.The Yeezy empire has grown exponentially since West inked a deal with Adidas in 2013, which was
in a move the Three Stripes called “the most significant partnership ever created between a non-athlete and an athletic brand” at the time.
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