Zillow founder Rich Barton is a billionaire one year after taking back the company by samsharf
. “We showed them what was available, and we got them all junked up and fantasizing about what to buy. For a subset of them, we’re a practical tool and helping them do that. Generally speaking, we were getting them to the edge of a chasm, which is this transaction, and just maybe lighting up the other side, but we really weren’t getting them there.”
Then, in April 2018, Zillow made a sharp turn toward the transaction Barton had long coveted, entering the fledgling on-demand home buying market—known as “ibuying”—with a service called Zillow Offers. Prospective sellers in select markets can go to the Zillow listing for their own home and ask the company how much it is willing to pay for their houses.Despite Barton’s popularity, his return did not entirely calm investors.
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