Shaquille O'Neal, another Hall of Famer with ties to the brand, was named president of basketball. Both players will help will recruitment and revival of the Reebok name.
Julius Erving, Allen Iverson and other teammates gather around the statue of Philadelphia 76ers Moses Malone at the Sixers' Practice Facility in Camden Friday February 8, 2019.This move comes in conjunction with Shaquille O’Neal being named president of Reebok basketball by the shoe company.Iverson’s role will be to drive player recruitment, along with leading grassroots and community-based initiatives along with athlete activations similar to his annual Allen Iverson Roundball Classic.
The Sixers selected the guard with the first pick in the 1996 draft. He signed with Reebook before his rookie season. Iverson, 48, has a lifetime contract with Reebok, and will receive a $32 million day on his 55th birthday thanks to a deal he signed in 2001. In addition, he reportedly receives an annual check of $800,000 as part of his lucrative deal.
Iverson, an 11-time all-star, played with the Sixers from 1996 to 2006 and during the 2009-10 season. He also had stints with the Nuggets, Pistons, and Grizzlies during his NBA career. Iverson briefly played for Besiktas Milangaz of the Turkish Basketball League in 2010-11. Iverson averaged 26.7 points in his NBA career and carried the Sixers to the NBA Finals in 2001.
The newly created positions for O’Neal and Iverson come after Reebok’s announcement earlier this month that it would retool its strategy and work to re-emerge in the team sports world and focus on its commitment to basketball performance.
Norge Siste Nytt, Norge Overskrifter
Similar News:Du kan også lese nyheter som ligner på denne som vi har samlet inn fra andre nyhetskilder.
Shaquille O'Neal announced as president of Reebok Basketball division, Allen Iverson named vice presidentThe newly created positions are part of Reebok's attempt to reenter professional performance basketball, Reebok said.
Les mer »
Shaquille O'Neal announced as president of Reebok Basketball division, Allen Iverson named vice presidentThe newly created positions are part of Reebok's attempt to reenter professional performance basketball, Reebok said.
Les mer »
Reebok names Shaquille O'Neal as president of basketball, Allen Iverson as VPReebok is trying to reestablish its brand in the sports world, and on Wednesday they announced the hiring of two people they believe can help them do that: Hall of Famers Shaquille O'Neal and Allen Iverson.
Les mer »
Reebok names Shaquille O'Neal as president of basketball, Allen Iverson as VPReebok is trying to reestablish its brand in the sports world, and on Wednesday they announced the hiring of two people they believe can help them do that: Hall of Famers Shaquille O'Neal and Allen Iverson.
Les mer »
Shaquille O'Neal, Allen Iverson Joining Reebok Management TeamThe former NBA stars are expected to help as the sports brand aims to hit $10 billion in sales by 2027.
Les mer »
Exclusive: Booz Allen aims to bring AI to government officesThe leading consulting firm is seeking $500M to $700M in AI contracts in 2024.
Les mer »