Alongside five other “style-setters.”
The new campaign celebrates the launch of the newest house icon shoe, the Viva. Designed by Ferragamo's Creative Director Paul Andrew, the brand said in a press release the shoe was “designed to meet the myriad needs of an emerging generation.
"is a pointy-toed ballet flat, also available in a pump, and features a modernized upgrade of the bow featured on the iconic Vara shoe. The design is made in Italy, with the flat currently offered in ten colors, and is available for purchase onThe six “style-setters” were selected for the campaign for being “dynamic cultural creators.
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