French supermarket chain Carrefour has slapped price warnings on products ranging from Lindt chocolates to Lipton Ice Tea to pressure suppliers such as Nestlé, PepsiCo and Unilever to cut their prices.
Carrefour is putting stickers on products that have shrunk in size but cost more even though raw materials prices have eased. It is trying to rally consumer support as retailers prepare to face the world’s biggest brands in negotiations due to start soon and end by October 15. “Obviously, the aim in stigmatizing these products is to be able to tell manufacturers to rethink their pricing policy,” Stefen Bompais, director of client communications at Carrefour, said in an interview.
Guigoz infant formula produced by Nestlé went from 900 grams to 830 grams , while Unilever’s Viennetta ice-cream cake shrank to 320 grams from 350 grams . Lindt’s “chocolat au lait extra fin” was one of three of the Swiss chocolatier’s products named in the list. “Lindt & Sprüngli increased its prices groupwide on average by 9.3% in line with local cost structures,” a company spokesperson told Reuters.
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