Longtime NBC press-publicity exec Gene Walsh died Sept. 1 at his home in Burbank. He was 87; publicist Charlie Barrett said Walsh died of natural causes. Walsh was with NBC’s press and public…
died Sept. 1 at his home in Burbank. He was 87; publicist Charlie Barrett said Walsh died of natural causes.
When in New York in 1975, Walsh was the architect of the publicity campaign for NBC’s then-new “Saturday Night Live.” In their 1986 book, “Saturday Night,” authors Doug Hill and Jeff Weingrad credited Walsh for recognizing NBC’s weekly late-night comedy was “the only new show the network had that it could point to with any pride.”
“Grant and Brandon attracted to NBC the best writers, producers and actors by giving them virtually free rein. By the 1985-86 season, with a schedule including ‘Cheers,’ ‘Hill Street Blues’ and ‘Cosby,’ NBC climbed out of the cellar — winning the primetime ratings race for the first time, dominated the Emmy Awards, and staying on top for a decade.”
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