Costume designer Jocelyn Pierce explains how she used a mix of high-low brands to portray a modern romance gone awry.
begins like a modern-day fairytale. The protagonist, Anora, who goes by Ani , is a streetwise dancer working at a strip club in Brighton Beach, Brooklyn when she falls headfirst into a relationship with one of her high-rolling clients—the goofy but entitled Ivan , the 21-year-old son of Russian oligarchs. Though at 23, Ani is lightyears ahead of the juvenile Ivan, together the two collapse into a spell of puppy love, naively rushing into marriage during an impromptu trip to Las Vegas..
“It's incredibly important to me to do justice to the characters, especially when dealing with subjects like Ani, who is a sex worker. It was important to talk to actual dancers and hear their stories, and go to the clubs and see what they really wear,” Pierce says. “For the most part, when it came to the dancers, we chose from their own things.”was also shot on actual film, which meant the clothes and colors really had to pop.
“The scarf had to be red,” Pierce says. “That was in the script. There are many interpretations that could be found. Obviously, there’s a Russian correlation. But also, red evokes so many different emotions. There's so much black and neutral and metallic, by virtue of it being New York City in the wintertime. I noticed later that we popped blue and red, and I started to see this theme of the American dream coming out in a visual way.
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