“It’s a game show designed for the CBS primetime audience and the huge underserved [Latin] audience that will appreciate the effort … to see their culture represented on TV.”…
Jaime Camil in action with the Loca Dancers on the opening episode of “LoterÃa Loca,” 9 p.m. Monday on CBS.“How the hell do you make bingo interesting for television, right?” Camil said. “Jeff [Apploff] came up with all of these ideas and we brainstormed together. He really thought out-of-the-box and with my feedback and the writers’ feedback came up with this brilliant concept.
“He said, ‘Think of it as if a variety show, a game show and a late-night show had a baby, it would be us.'” The Mexican-born Camil, 50, best-known to US viewers for his roles on “Jane the Virgin” and “Schmigadoon!,” keeps the action moving along and interacts with the contestants and with the Loca Dancers .
“You want average Americans to win a lot of money but at the same time you want to find contestants who are exciting to hear from and get to know,” he said, “and for them to feed me the right content I need as the host to interact with them and make jokes.”©CW Network/Courtesy Everett Collection / Everett Collection“Every single Mexican family owns a Lotería game or Lotería cards, without a doubt,” Camil said.
“This is not a show that was supposed to be on a Latin American network and ended up on CBS,” he said. “It’s a game show designed for the CBS primetime audience and the huge underserved [Latin] audience that will appreciate the effort and be very proud to see their culture represented on TV.”
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