Peeps is introducing new forms and flavors of its beloved marshmallow treats ahead of Easter.
Published 10:20 AM EST Feb 19, 2020Peeps, the most popular non-chocolate Easter candy, announced Wednesday its latest collection of treats and varieties. Peep lovers can choose from five new flavors: Froot Loops, Hot Tamales Fierce Cinnamon, Raspberry Dipped in Crème Fudge, Root Beer Float and Chocolate Pudding bunnies.
Peeps also unveiled two new treats, along with its five new flavors: Peeps-flavored jelly beans and individually wrapped mini-Peeps, perfect for Easter egg hunts. "The Peeps Brand has become an icon in American pop culture, with its instantly recognizable colors, shapes and flavors holding a special place in the hearts of many for nearly seven decades," said Caitlin Servian, brand manager for Peeps, in a statement."We strive to meet the perfect balance of history and innovation by continuing to offer our classic Peeps Chicks and Bunnies, while also bringing new and exciting products to our fans.
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