The brand’s CEO reportedly said he recently met with both Beyond Meat and Impossible Foods.
with meat-free ground beef in Europe and previewed this fake meat option for journalists in the United States. And now, CEO Mark King—who, probably not coincidentally, joined Taco Bell in August—has reportedly admitted he’s talking to the trendiest names in the plant-based game.. The business site says King has met with both Beyond Meat and Impossible Foods in recent months, and Taco Bell is currently mulling its next step.
Worth noting is that Taco Bell is part of Yum! Brands—which also operates the KFC, Pizza Hut, and WingStreet chains. And as you may recall, KFC has recently been ramping up a partnership with Beyond Meat. The pair
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